We Ran the “Is This Shop a Scam?” Checklist on Ourselves
You found us through an ad, and you have no reason to trust us yet. Here is the checklist people use to judge a shop like...
Read on
The Journal
The Journal
Notes from the house on what a piece is made of, how to keep it, and how to find your fit — genuinely useful, never stuffed.
How Big Is a Carat, Actually? Every Stud We Sell, in Millimetres
Carat is a weight, not a width. Here is what every pair we make actually measures on an ear, in millimetres - and what ct DEW...
Read on
“Best Affordable Moissanite Earrings”: What That Search Actually Buys
People search for the best affordable moissanite earrings in sterling silver. Here is what that phrase actually buys — the real price tiers, the claim to...
Read on
Moissanite Colour Grades and Clarity, Explained — What D–F and VVS1 Actually Mean
A plain-language guide to what D–F colour and VVS1 clarity actually mean for moissanite — who assigns the grades, what you'll really see on your hand,...
Read on
Moissanite Engagement Rings: The Complete Honest Guide
A plain-facts guide to moissanite engagement rings — the real optics and hardness numbers, true costs, genuine downsides, and when a diamond is the better choice.
Read on
How to Care for Moissanite and Sterling Silver Jewelry: An Honest Guide
A plain-spoken care guide explaining why moissanite never truly clouds, why sterling silver always tarnishes, and the simple soap-water-and-storage habits that keep both looking right for...
Read on
What Is Moissanite? Fire, Hardness, and Origin — An Honest Primer
A plain-spoken primer on what moissanite actually is — its meteor-crater origin, its 0.104 dispersion and 9.25 Mohs hardness, how it is graded, and the honest...
Read on
Is Sterling Silver Good for a Moissanite Ring? The Honest Answer
An honest look at whether 925 sterling silver is the right metal for a moissanite ring — what each material actually does, the real tradeoffs, and...
Read on
Moissanite vs Diamond: Every Number Compared
A plain-numbers comparison of moissanite and diamond — fire, hardness, refractive index, testers, grading, and price — with the honest trade-offs stated outright.
Read on
How to Tell Moissanite from a Diamond at Home: The Tests That Actually Work
An honest guide to the at-home tests that genuinely distinguish moissanite from diamond — fire, facet doubling under a loupe — and the popular tests and...
Read on
Is Moissanite a Real Diamond? The Honest Answer
The plain answer to whether moissanite is a real diamond — no — and an honest, spec-by-spec look at what this lab-created gemstone actually is.
Read on