Care & longevity

Made to be worn, made to last

Demi-fine rewards a little ritual. Treat it kindly and it stays lit for years — and when vermeil finally softens, we can bring the gold back.


The one rule, every metal

Last thing on, first thing off. Perfume, lotion and hairspray first — wait a minute — then the piece.

By metal

Each metal, cared for honestly

01

14k gold vermeil

Keep it from water, chlorine, salt, sweat and perfume; a splash is fine, a swim is not. Wipe it with a soft cloth after wear. With care, 2+ years of daily wear — and when the gold softens, we can replate it.Replating

02

925 sterling silver

Sterling tarnishes; that’s normal and it polishes back. A soft cloth and a dry drawer keep it bright. The slow patina is the honest life of a real metal, not a flaw.

03

Waterproof steel

Waterproof and tarnish-resistant — wear it in the shower, the sea, the everyday. A wipe is all it asks. These are the pieces that never come off.

Never use

No ultrasonic cleaners, toothpaste, baking soda, vinegar, bleach, acetone or alcohol. They strip the finish and can dull a stone. A soft dry cloth is nearly always all a piece needs; for sterling, an occasional polishing cloth brings the shine back.

Storing it

Between wearings

  • Keep each piece dry and out of direct sun; a soft pouch or a lined drawer is ideal.
  • Store pieces apart so they don’t scratch one another.
  • Take vermeil and sterling off before showering, swimming, exercising or sleeping.
  • Put jewelry on last, after fragrance and lotion have fully dried.

Want the full material story behind the care? It’s all stated plainly.